It’s Time to Build Your MF Website
Come hang with me for November, cutie! We’re building you a website!
I’m expensive. I’m told this a lot by potential clients and my actual clients. But I make magic happen, so of course I am
But. It’s important to me to be accessible to scrappy folks, folks who are making something out of nothing. AND, I think I’ve found a way to help people afford me, that doesn’t involve a loan shark or searching your couch for quarters.
***Group classes***
When I asked on my Facebook profile, “What do you want to have done by the end of the year??” everyone said, “MY WEBSITE.” Whether it’s a blog, portfolio or a service offering for your side hustle — folks have procrastinated ALL FREAKING YEAR.
I started running group classes (originally, for blogging) a few months ago. My clients (a lot of them my friends) love being able to connect with people from around the world, create support groups, bounce ideas off of each other and have my focused attention on them. (Okay, the focused attention part can be a liiiiittle bit scary.)
GROUPS ROCK!
And, I enjoy these groups as well. I’ve worked it out so my time/labor is compensated, but spread the cost over multiple people, who may not be in a place where they can metaphorically pop bottles of champagne.
Clients are already seeing success from my Instagram class, “This is way more helpful then webinars I’ve attended,” says Alex Ross, and they’re (mostly) enjoying personal 1:1 attention from me AND learning from others. A lot of the times, the questions you have other people will have.
It’s Time to Build Your MF Website
Which is why (wait for it, you had to know this is coming) I’m launching “It’s Time to Build Your MF Website,” an online group course that will run for 4 weeks via FB group, and help you FINALLY cross off “make my blog/portfolio site, or launch your “side hustle I want to be a full-time hustle.”
You’ll get access to my brain and attention throughout the day, as I check-in and answer questions 3x minimum a day in the course, and have running chats with all course participants. I’ll do FB live videos 2x a week (at different times, depending on the schedule of participants).
Note: If you don’t really like me or can’t imagine watching ~5+ hours of FB live video with me talking to group members, this course isn’t for you. We are getting COZY.
A good example of something we can build is Rachel Becker’s doula website.
So, let’s dive into what actually happens in this course, and what you’ll walk away with:
WEEK ONE
- Naming, Branding & Competitor Research
- I’ll teach you how to name your business (and buy the website(s)), figure out what website platform you want to use, figuring out a logo (if you like).
- Conduct competitor research on what other ~3 people/orgs in your niche are doing.
- You don’t need to reinvent the wheel, folks.
- We’ll create a “User Profile” AKA “Customer Profile” to define who is visiting your website, and create a character out of who you’re trying to reach. Then, as we build content, you’ll know where to start!
Goods You’ll Get: Competitor Analysis, Customer Profile and your website name secured
WEEK TWO
- Setup & Planning
- We’ll connect your domain to your website platform (like Squarespace or WordPress) and design your website’s navigation. What pages do you need? What projects or services do you want to offer?
- Project/Service/Goods Selections
- Note: This course comes complete with coaching for 3 projects you’ve done or 3 services — I’ve learned to start with doable chunks.
- If you’re selling physical products that exist IRL (as in you’re an etsy baller), we’ll go up to 20 product descriptions.
- If you’re a blogger, we’ll map out 3–5 specific topic areas that will go in your main website navigation.
Goods You’ll Get: A decision on web platform, website map, and what the heck you’re putting on this bad boy.
WEEK THREE
- A crash course in writing copy
- Describing yourself (I’ll workshop with you!), your business/services or projects, and finally get the web copy up, damn it.
- Course includes workshopping 5–8 pages of web copy with moi
- We’ll also select images.(or go over you taking photos!)
- Website Design
- How to drag and drop and edit and do all sorts of fun things. I’ll save you hours on googling/watching YouTube tutorials.
Goods You’ll Get: Web copy (no more staring at a blank screen!) and images, all plopped on your website.
WEEK FOUR
- Promotion
- A MARKING PLAN: Exactly how do you plan about letting people know about your shiny new blog, side hustle or portfolio (your probs trying to get hired if it’s the last one)
- USER ACQUISITION: Getting customers, readers or hiring managers to talk to you.
- We’ll go over marketing and sharing your website, ways to get press/featured, and getting NOTICED.
Second Note: If you don’t want to get NOTICED this isn’t the course for you. Seriously. We’re here to make some fucking noise.
Third Note: If you don’t like the “Fuck” word, this also isn’t the course for you.
Okay, Bri, how much is this going to cost? Your champagne references have me nervous.
MONEY
This course is sliding scale, from two payments of $129 to $189 (with 2 scholarship spots at 2 payments of $89). Total that’s $258 to $378, and payments are made week 1 and week 3. Sometimes, folks donate to offer scholarship spots, so if you’re in a bind and want to do this course NOW, PM me and I’ll put you on the list.
If this all sounds great but you’d like to do it without the homework, and have me hold your hand through everything, packages like this start at $1,600.
I will do my best to be your JSTLBBY, whose video you have likely seen below.
Trans and NB people of color, Trans and NB Folks, and people from minority groups get priorityyyyy for scholarship spots. I’m queer AF and I’ll also be talking about challenges people from minority groups face when they brand themselves online, and how to get around those hurdles. ❤
Where You Are on the Sliding Scale (remember, times these by 2!)
$89 — $99: Broke AF (2 spots at this rate)
$129 — $139: Employed, have secure housing, but monitor discretionary spending closely
$139 — $149: Gainfully employed, you can go out and buy drinks, and travel isn’t out of the ordinary for you
$149-$169: Gainfully employed and ready to start consulting/a size biz to bring in more cash. You have more than 3 months in savings.
$169 — $189: You make over $80K a year ($100K in places like the Bay Area or NYC) or have a trust fund//family wealth
Payment can be made here, and the first payment reserves your spot.
Class size caps at 7. Deadline to sign up is Nov 1, with an official start date of Nov 7. Questions? Drop me a line at briannehuntsman@gmail.com. I’m weird, but I’m not sale-sy.
Payment can be made here.
ALSO: I’ll tell you honestly if I think the course is a fit for you. Also full disclosure: I don’t know if/when I’ll be offering this again.