The Art of Negotiating for Influencers (Class in April 2018)
Well hello, cutie!
After attending conferences for plus size bloggers and influencers (from The Curvy Con to Curves in Bloom), I’ve realized.
Y’all aren’t getting paid what you should be.
So, on this trip, I got to hang out with a bunch of my ~Internet Friends~ IRL! Babes who have been working it on The Gram for years and have engaged and thoughtful followings.
The problem is, while you have followings in the TENS of thousands, you’re struggling to get, you know, paid for their work.
I got my butt in gear to offer this course, when at at Curves in Bloom, when blogger (and magnificent unicorn a Bear Named Troy*) talked about having to decline “collaborations” because the brand or biz wouldn’t sponsor posts.
And, then I thought of a lot of other bloggers I’d chatted with, who face this conundrum.
FUN FACT! This may come as a shock to some of you, but quite a few fashion brands don’t pay influencers or bloggers to post about their clothes. And MANY bloggers struggle to break even with the costs associated with blogging.
Half of an influencer’s job, it seems, is actually educating brands on WHY they should be paid (fml).
Y’ALL, PEOPLE NEED TO GET PAID!
More details below. You can join by PayPal’ing $129 here.
I offered this course in March, and the testimonials and feedback has been incredible. We’re out of beta, and this course is a bootcamp explicitly designed to make you $$$$.
~Le SCHEDULE~
- Monday, April 23: Affiliate Marketing 101// In this class, I’ll talk about what affiliate marketing is and how to use it to make $$$$. Once you have an affiliate marketing strategy in place, it makes it LOADS easier to convince brands to pay you for sponsored content. Ever blogger needs to be using affiliate links.
- Tuesday, April 24: Researching & Pitching New Sponsors// In this class, I’ll talk about how to look at products you already use as a starting place for sponsorships, how to find new products/brands in those areas, as well as how to explore new niches for sponsorships.
- Wednesday, April 25: Cold & Warm Pitching Brands & Measuring ROI // In this class, I’ll talk about the myriad of strategies you can use to get ahold of the ~Influencer Marketing Coordinator~ at a company, as well as ways to measure what your ROI for a brand is — so you can adjust your rates accordingly!
- Thursday, April 26: MEDIA KIT! // In this class, I’ll talk about figuring out what rates to put in your media kit, as well as how to effectively DESIGN a media kit.
- Friday, April 27: Building & Maintaining Relationships// In this class, I’ll talk about how to continue to build and stay in touch with professionals who handle ~influencer marketing efforts~at a company, and build longterm relationships.
Classes will be held at 8PM MST. Course videos will be stored in a Facebook group, where I’ll also answer questions throughout the week. Videos (via FB Live) will be available for as long as Zuck Inc keeps FB groups and their content around. ❤
More details below. You can join by PayPal’ing $129 here.
WHO SHOULD TAKE THIS CLASS?
This class is designed for bloggers with 10,000+ users who follow them on social media. But! It would also be helpful for people currently trying to build their blog, with an eye to being a full-time blogger or make good money from it.
WHY SHOULD YOU LISTEN TO ME?
Good question! I’ve managed influencer partnerships for influencers with large followings (100K+), and I have also scouted influencers for brands to work with and managed partnerships (anywhere from $50 to $5K in single ad buys).
Most businesses do not get the value of influencer marketing, so they’re hesitant to pay for it. My goal in this course is to teach you how to increase the ROI of sponsored posts, so you can develop longterm relationships with sponsors.
A HANDFUL OF PAST PARTICIPANTS
Note: Click on name to go to their platform/blog. I’m being vague in this section so I don’t mess with folks SEO!
COST
- $129 per participant paid via PayPal***
*** Worried about affording the fee? I encourage you to crowdsource. Ask your community on social to help you and pitch in $5 or $10. Your community wants you to succeed. They want you to make money, and asking for $ to do so is an act of faith that will be met with support.
This course is designed to push you outside of your comfort zone, and it’s hard to do that without skin in the game.
Get in the game.
NOTE: If $129 makes you go, “NBD!” I challenge you to pay $249. Money makes people pay attention and get shit done. This is not a course that you should mosey through — this is a course designed to dropkick you out of your comfort zone and make you more effing money.
HOW TO ENROLL
Enroll by paying via this PayPal link. I also offer $10 off for every person you refer to the class, paid via PayPal when they sign up. Be sure to have your referral note on PayPal that they have enrolled on your recommendation.
>>>>> PAY HEREEE: PayPal
*Note: Troy has not endorsed/advised on this course. ❤
